The Science

We measure Communication Preferences

How Forté Works

The Forté primary profile (just takes minutes to complete) is a cradle-to-grave profile that identifies an individual’s natural interpersonal communication style preferences.

Download the Forté Monograph 2017

From each individual’s primary profile, Forté presents the person’s primary, secondary and two sub-strengths in a four-point pattern.  This pattern indicates how the person is likely to communicate, what their predominant preference is, how they tend to get people to do things – leadership style, what their hot buttons or sensitive areas are, and what kind of environment best suits their motivational needs.  Uniquely Forté also presents the adapting profile, which identifies how an individual has been adapting to their current environment over the past 30-day period. We learn from experience, the Forté system documents the learning experience for forward growth. Forté further captures how an individual or team is adapting to a specific environment, specific individual, or both. Through the Forté adapting update system, the respondent is provided updates on how they are adapting their strengths plus their current logic style, current stamina level and current goals index. These strengths have a numeric value, as well, and may be tracked/charted over an entire work or lifespan. Tracking the adapting updates is a continuous process that is utilized in individual or team coaching for performance improvement.

The Forté system overlays many other training processes or programs via institution of the Forté site license. The Forté Interpersonal Continuous Process Improvement Module and Forté Performance Coaching Model details the system further.

What Your Organization Can Do Once You Are a Forté User:

Once an individual or organization has empowered the Forté process they are able to continuously enhance productivity via growth of the interpersonal communication skills of all concerned. The Forté system identifies individual leadership styles, provides interaction reports between individuals to build relationships of trust . . . and through adapting profile updates grow/maintain those relationships. The Forté system is unique in that it provides a lifespan understanding of an individual and/or team, as well as how they can successfully continue to adapt to their life or work environment. Forté facilitates the learning process.

Our clients report many team building programs they have tried failed because the focus was one or two team building sessions versus the lifespan process Forté facilitates. Forté never leaves the individual or team.

To further insure success, every 30 days the Forté Performance Coaching Module develops specific recommendations for each teammate on how to best adapt to top performance models developed by the client/team utilizing their Forté system. The Forté Performance Coaching System has the flexibility to shift the coaching recommendations instantly as conditions warrant. Written suggestions are provided each teammate and Forté Performance Coaching even provides written coaching instructions for each coach to grow their skills as well.

The Forté system is utilized globally. The ultimate goal of the Forté system is to teach individuals and teams their strengths and then how they can become empowered to manage interpersonal performance improvement levels for themselves and the teams of which they are an important part.

Communication Variables – A Short Course on Forte Communication Styles

While people are generally aware that they have communication strengths which govern their everyday behavior or communication style, they are not aware that these communication styles are well defined and produce specific and unique profile patterns.

An individual’s communication style can be determined, shared and enhanced through the use of the Forte Interpersonal Communication System.

In most profiles, a primary communication style strength will be evident, which, depending upon the intensity of the strength, will control that individual’s attitude, action and responses 50% to 60% of the time.

The measurement of communication style strength intensity (the distance from the graph’s center line) will range from 0 to 36 above or below the center line, a 72-point scale. The importance of this measurement will become apparent as communication style categories are discussed below.

The following information will assist you in understanding the characteristics of the four primary strengths listed.  Keep in mind that these strengths reflect how you think, understand, are self-motivated and relate and can come across to others; thus, there is tremendous value in knowing your communication style characteristics and the characteristics of others. Click Strengths below for details.


The Pace Strength

(Represented graphically as Patient to Impatient or Paced to Urgent)

The Patient or paced individual is relaxed, easygoing, steady, amiable, warm, dependent, sincere, likable, and a good listener. The paced person likes peace and harmony, likes to be cooperative, likes to save time, and likes time to adjust to changes.

The Impatient or urgent person is action-oriented and does not tolerate delays for extended periods of time. This person often has to do things twice for lack of adequate planning. Impatient people have a strong sense of urgency, both for themselves and for those around them. It is important for these individuals to keep busy and have others respond quickly to them. They learn quickly and prefer variety as opposed to a single area of concentration. Their sense of urgency often drives them to seek out new, exciting situations which offer them a change of pace.


The Systems Strength

(Represented graphically as Conformist to Non-Conformist or Systematic to Independent)

The Conformist or systematic person, depending upon environment and experience, will be careful, accurate, precise, thorough, skillful, dependable, meticulous, conservative, prudent, anxiety-prone, worrisome, sensitive to criticism, and a perfectionist. Liking details and systems, this person prefers to work systematically, wants outcomes to be “right,” and wants to be fair.

The Non-Conformist or independent person is characterized by a generalist orientation to life. This person often shows a rather independent attitude, with a tendency to avoid detail work. These individuals usually are uninhibited, candid, and relate well to activities that take them out of ordinary or prescribed situations. These individuals want freedom and minimal controls, both in work and personal relationships. They can be resistant to controls and will tend to rationalize.


The Decision Style Strength

(Represented graphically as Dominant to Non-Dominant or Controlling to Cooperative)

The Dominant or controlling person is results-oriented and primarily concerned with getting things done.  Dominant people are hard-driving, to the point, and dislike indecisiveness. They appear outwardly secure, and are innovative, venturesome, ingenious, big-picture oriented, and sometimes abrasive. They are trouble-shooters, decisive and risk-takers.

The Non-Dominant or cooperative person is characterized by a non-threatening way of working with others. This person is not forcefully demanding. A Non-Dominant person will seldom impose upon others, is mild-mannered, composed, and often modest. They prefer direction.


The People Strength

(Represented graphically as Extroverted to Introverted or Outgoing to Reserved)

The Extrovert or outgoing person is people-oriented. Extroverts are friendly, pleasant, persuasive, emphatic, enthusiastic, talkative, stimulating, motivating, and optimistic. They are good mixers and good coordinators. The Extrovert likes to be with and influence people. They are verbal.

Introverted or reserved people are selective in whom they   place their trust; they take greater care in protecting their private life and prefer not to speak without weighing the potential consequences. They are creative and have an individualistic side that can manifest itself in a vivid imagination and the ability to think things through to a conclusion. They tend to be contemplative, enjoy quiet, and do not need others around for self-fulfilling activities.

While there are over 250,000 possible strength combinations that can be generated by the Forte system, The Forte Institute provides much more than the basic Communication Style Profiles. The Forte system measures how one is adapting to their environment, their logic style, and stamina level; the Forte system can create top-performer profiles for any job position; it can build model profiles and design interaction strategies between individuals, pinpointing areas of potential conflict. The Forte system is the ideal team-development tool that will enhance understanding and communication among team members.

The Forte system is quick, easy to understand, and extremely accurate in its analysis. And, of great importance to your budget, Forte is very cost-effective.

Get More from Your Forté

If you want to make the most of our reports and analyses, schedule a consultation session with us.

During your session, one of our communication coaches will walk you through the main points of the report and show you how to apply the results to daily activities in your schedule.

A comprehensive report for every area of communication