Chief Marketing Officers are the voice behind the vision and strategy.
Chief Marketing Officers drive growth for a business through vision and strategy. You are the power behind how everything is viewed by those all-important customers. CMO’s make a want become a need through exceptional communication.
You realize the absoloute importance of understanding how your customers communicate, so shouldn’t it be the same for your team? By having a interpersonal learning communication strategy, the marketing team will flow and align like never before.
We provide an eight-part communication intelligence reporting tool system, communication strategy and unparalleled support, that you use to understand the different communication styles around the table. With our customized plans, we facilitate your needs and coach you and your team to communication excellence.
62% of marketing leaders say individuals and teams in their departments are more aligned with each other than ever. They’re driving cohesive customer journeys across the whole of marketing, rather than just their own channel or function — the more aligned they become, the better they perform. –Salesforce – State of Marketing Report
The CEO of your organization is expecting Chief Marketing Officers to be true partners to the business. The expectation is that you will devise, deliver and communicate a transformative strategy to help the organization achieve its strategic goals.
The Forté system is designed to help create open communication and enable everyone to contribute irrespective of their style. Forté generates team-based data, allowing you to strategize and communicate accordingly.
See more on our Transforming Teams page.
For any organization to really work and grow, it requires great talent!
How do you know what great looks like?
Through Forté you will understand precisely how your top performers in every sector are communicating and adapting with their colleagues and customers. With our system, you can develop a profile model for any role, and use this for recruiting or coaching to continiously build resiliant, great teams.
More information can be found on our Ramping up R-O-R page.
As the CMO, you take a leading role in the creation and strengthing of the culture in your organization.
Culture is typically defined as “the way we do things around here”.
The C-Suite sets the tone and people follow from the top down, so the emphasis is therefore on how management and leaders communicate a culture to their team. By using our system, you will understand the cultural descriptors and actionable insights into your leadership team and across the organization.
See our Creating Culture page for more information.